Some Important Instagram Facts You Should Know

Who wouldn’t love Instagram? That’s why we decided to compile some of the most important latest Instagram facts.

1. Over half of all 18- to 29-year-olds in the U.S. are on Instagram.


2. Adult users in the U.S. have doubled since 2012.


3. 31 percent of female internet users are on Instagram, compared to 21 percent of male internet users.


4. 56 percent of Instagram users make $50,000/year or more.


5. Instagram has about 400 million active daily users...


6. Instagram brought in $1.3 billion in global mobile ad revenue in 2017.


7. The most popular photo on Instagram has close to 6 million likes.


8. Selena Gomez is the most followed celebrity on Instagram


9. The most popular hashtags for marketing are: #social #branding #socialmedia #success #sales #entrepreneur #entrepreneurship #marketing #branding #tech #business #contestalert #sweepstakes #giveaway #discount #travel #deal #smallbiz


10. In 2017, top brands are posting 4.9 times per week on Instagram.